Last Updated: December 13, 2010
Ustream, Inc. (“Ustream”, “we” or “us”)
provides this Privacy Policy to inform you of our policies and
procedures regarding the collection, use and disclosure of personal
information we receive from users of our website accessible at www.ustream.tv (the “Site”)
and our proprietary video player platform which enables the sharing of
live and recorded video and audio content and chat on the Internet and
via computers and mobile devices by our users (any and all of the
foregoing (the “Services”). The Services include Ustream’s proprietary
embeddable video players, the Ustream channels, our software
applications (including any updates, new versions or new releases
thereof) including, but not limited to, our viewer, broadcaster and
recorder applications.
As used in this policy, the terms
“using” and “processing” information include using cookies on a
computer, subjecting the information to statistical or other analysis
and using or touching information in any way, including, but not limited
to collecting, storing, evaluating, modifying, deleting, using,
combining, disclosing and transferring information within the United
States or internationally.
Information Collection and Use
Our
primary goals in collecting information are to provide and improve our
Services, features and content, to administer your membership and to
enable users to enjoy and easily navigate the Site. We also may also
use your information in order to better understand how our Services are
used.
Personally Identifiable Information.
- In the course of using the Services, we ask you to provide us with certain personally identifiable information that can be used to contact or identify you and administer your account (“Personal Information”). Personal Information may include, but is not limited to, your name, phone number, credit card or other billing information, email address and home and business postal addresses. We use your Personal Information mainly to provide the Services and administer your inquiries.
- Please be aware that when you register to become a Ustream Member, other users of the Services may be able to see your screen or user name, in addition to any comments or submissions that you post to the Site or submit via the Services. We recommend that you guard your anonymity and sensitive information and that you not use your real name as your screen or user name to the extent that allows others to identify you. If your use of the Services violates or potentially violates Ustream’s Acceptable Use Policy, your Personal Information may be shared with law enforcement and other third parties in accordance with this Privacy Policy and subject to all applicable laws.
- We also collect the other information that you provide as part of your use of the Services, including via your registration and the administration and personalization of your profile webpage (e.g., without limitation zip code, gender, age and individual preferences) (“Non-Identifying Information”). Certain Non-Identifying Information would be considered a part of your Personal Information if it were combined with other identifiers (for example, combining your zip code with your street address) in a way that enables you to be identified. But the same pieces of information are considered Non-Identifying Information when they are taken alone or combined only with other non-identifying information (for example, your viewing preferences). We may combine your Personal Information with Non-Identifying Information and aggregate it with information collected from other Ustream Users to attempt to provide you with a better experience, to improve the quality and value of the Services and to analyze and understand how our Services are used.
- We also use your Personal Information to contact you with Ustream newsletters, marketing or promotional materials and other information that may be of interest to you. Ustream Members who agree to the terms and conditions of the Ustream Terms of Service Agreement are given the opportunity to opt-in to receiving such communications from us in the future. If you decide at any time that you no longer wish to receive such communications from us, please follow the unsubscribe instructions provided in any of the communications or update your “user preferences” information. (See “Changing or Deleting Information,” below.)
- Ustream will also share and use your Personal Information with Ustream Asia, and other networks, websites and entities affiliated, owned, controlled and/or connected with Ustream. We will use your Personal Information in compliance with the terms of this Privacy Policy.
- At times, we may offer special access to pay-per-view or other special promotional events (e.g., live broadcast of concerts), and we may share your Personal Information with those entities and advertisers that are participating in such event. Unless otherwise stated, we will only share your name and email address to the such parties, so you may receive newsletters or promotional materials from such entities.
Surveys and Promotions. From time to time, we may provide you with the opportunity to participate in surveys, contests or sweepstakes (any of these a “Promotion”)
via our Services. If you participate in a Promotion we will request
certain Personal Information from you. We use the Personal Information
you provide to us in these instances to administer your participation in
the Promotion. Participation in a Promotion is completely voluntary
and you therefore have a choice whether or not to disclose this
information.
Log Data. As you use the Services, whether as a Ustream Member or a non-registered user just browsing (any of these, a “Ustream User”), our servers automatically record information that your browser sends whenever you visit a website (“Log Data”).
This log data may include information such as your computer’s IP
address, browser type or the domain from which you are visiting. We use
this information to monitor and analyze use of the Services and for the
Site’s technical administration. We do not treat Log Data as Personal
Information or use it in association with other Personal Information,
though we may aggregate, analyze and evaluate such information for the
same purposes as stated above regarding other Non-Identifying
Information.
Cookies
Like many websites, we use
“cookies” to collect information. A cookie is a small data file that we
transfer to your computer’s hard disk for record-keeping purposes. We
use cookies for two purposes. First, we utilize persistent cookies to
save your encrypted registration ID and login password for future logins
to the Site as well as display preference settings (such as preferred
language). Second, we utilize session ID cookies to enable certain
features of the Services, to better understand how you interact with the
Services and to monitor aggregate usage by Ustream Users and web
traffic routing on the Services. Unlike persistent cookies, session
cookies are deleted from your computer when you close your browser.
Third party advertisers on the Services may also place or read cookies
on your browser. You can instruct your browser, by editing its options,
to stop accepting cookies or to prompt you before accepting a cookie
from the websites you visit. If you do not accept cookies, however, you
may not be able to use all portions of the Site or all functionality of
the Services.
We may also use “pixel tags,” “web beacons,” “clear GIFs” or similar means (individually or collectively “Pixel Tags”)
in connection with our Services to collect usage, demographic and
geographical location data. A Pixel Tag is an electronic image, often a
single pixel that is ordinarily not visible to users and may be
associated with cookies on a user’s hard drive. Pixel Tags allow us to
count users who have visited certain pages of the Site, to deliver
branded services and to help determine the effectiveness of promotional
or advertising campaigns.
Information Sharing and Disclosure
Ustream Members.
When you register through the Site and submit your Personal Information
to create a profile webpage, Ustream Users will see your “Screen Name”
and the month and year you first registered with Ustream (“Required Member Identifiers”). You can choose what other Personal Information you provide as part of your profile (“Other Member Information”)
and in some cases you can choose whether to share that information
publicly on the Site by making selections via the “user preferences”
section of your profile webpage. Providing Other Member Information is
voluntary and should correlate with the degree of interaction you want
to have with Ustream Users. We recommend that you guard your anonymity
and sensitive information.
Notifications and Following other Ustream Members.
Ustream Members can also choose to join a “crowd” of other Ustream
Members and follow their favorite Ustream broadcaster. If you choose to
follow another Ustream Member, you will provide that Ustream Member with
your public Ustream identity. By joining the crowd of another Ustream
member, you also opt-in for notifications sent to you within the Ustream
platform. You may also be followed outside of the Ustream platform, if
you expose and make public your identity, email address and social
network identity.
Aggregate Information and Non-Identifying Information.
We may share aggregated information that includes your Personal
Information, Non-Identifying Information and Log Data with third parties
for industry analysis and demographic profiling and to deliver targeted
advertising about other products and services.
Service Providers.
We may employ third party companies and individuals to facilitate our
Services, to provide the Services on our behalf, to perform Site-related
services or to assist us in analyzing how our Services are used (each a
“Service Provider”). The types of Service
Providers we use include, without limitation, those that provide the
following types of services: credit card processing, accounting,
customer relationship management, website maintenance, notification
services, database management and web analytics. These third parties
have access to your Personal Information only to perform these tasks on
our behalf and are obligated not to disclose or use it for any other
purpose.
SpotXchange. SpotXchange serves ads on the Site
and through the Services and collects information about users’
interaction with those ads, as described in the SpotXchange Privacy
Policy, located at http://www.spotxchange.com/spx_privacypolicy.html.
Third Party Social Networking Services.
As a Ustream Member you can link your account information with certain
social networking services (“SNSs”) and broadcast your activities and
other data to your friends. In these instances, depending on the “user
preferences” you set in your Ustream account, with your permission and
on your behalf we will share the information contained in your Ustream
account (e.g., Ustream profile page, channel page and any other
information you deem public in any content you create on the Site) with
the SNS. We also receive certain information (which may include your
Personal Information) in accordance with the privacy settings you have
set in your SNS account, if any. Other than what we may share with the
SNS in connection with your linking of accounts, the personal
information a SNS has about you is obtained by the SNS independent of
our Services. Other services follow different rules regarding the use or
disclosure of the personal information you submit to them. We
encourage you to read the privacy policies or statements of the other
online services you use.
Compliance with Laws and Law Enforcement.
Ustream cooperates with government and law enforcement officials or
private parties to enforce and comply with the law. We will disclose any
information about you to government or law enforcement officials or
private parties as we, in our sole discretion, believe necessary or
appropriate to respond to claims and legal process (including but not
limited to subpoenas), to protect the property and rights of Ustream or a
third party, to protect the safety of the public or any person, or to
prevent or stop any illegal, unethical or legally actionable activity.
Business Transfers.
Ustream may sell, transfer or otherwise share some or all of its
assets, including your Personal Information, in connection with a
merger, acquisition, reorganization or sale of assets or in the event of
bankruptcy. If Ustream becomes involved in a merger, acquisition,
reorganization or any form of sale of some or all of its assets, we will
provide notice to you before your Personal Information is transferred
and becomes subject to a different privacy policy.
Changing or Deleting Your Information
All
Ustream Members may review, update, correct or delete the Personal
Information in their registration profile by contacting us. If you
completely delete all such information, then your account may become
deactivated. If you would like us to delete your record in our system,
please contact us and we will attempt to accommodate your request. See
below for privacy contact information.
Security
Ustream
is very concerned with safeguarding your information. We employ
reasonable physical, technological, and administrative security measures
and attempt to ensure they are applicable under the circumstances. No
method of transmission over the Internet, or method of electronic
storage, is 100% secure, however. Therefore, while we strive to use
commercially acceptable means to protect your personal information, we
cannot guarantee its absolute security.
We will make any
legally required disclosures of any breach of the security,
confidentiality or integrity of your unencrypted electronically stored
Personal Data (as defined in applicable state statutes on security
breach notification) to you via email or conspicuous posting on this
Site in the most expedient time possible and without unreasonable delay,
insofar as consistent with (i) the legitimate needs of law enforcement
or (ii) any measures necessary to determine the scope of the breach and
restore the reasonable integrity of the data system.
International Transfer
Your
information may be transferred to and maintained on computers located
outside of your state, province, country or other governmental
jurisdiction where the privacy laws may not be as protective as those in
your jurisdiction. If you are located outside the United States and
choose to provide information to us, Ustream transfers Personal
Information to the United States and processes it there. Your submission
of such information represents your agreement to that transfer.
Links to Other Sites
The
Services contain links to other websites. If you choose to visit an
advertiser by “clicking on” a banner ad or other type of advertisement,
or click on another third-party link, you will be directed to that third
party’s website. The fact that we link to a website or present a banner
ad or other type of advertisement is not an endorsement, authorization
or representation of our affiliation with that third party, nor is it an
endorsement of their privacy or information security policies or
practices. We do not exercise control over third party websites. These
other websites may place their own cookies or other files on your
computer, collect data or solicit personal information from you. This
Privacy Policy addresses the use and disclosure of information that we
collect from you through our Services. Other sites follow different
rules regarding the use or disclosure of the personal information you
submit to them. We encourage you to read the privacy policies or
statements of the other websites you visit.
Our Policy Toward Children
Ustream
does not knowingly collect personally identifiable information from
children under 13. If a parent or guardian becomes aware that his or
her child has provided us with Personal Information without their
consent, he or she should contact us at Privacy@ustream.tv
If we become aware that a child under 13 has provided us with Personal
Information, we will delete such information from our files.
Contacting Us
If you have any questions about this Privacy Policy, please contact us at Privacy@ustream.tv or at:
Privacy Matters
c/o Ustream, Inc.
410 Townsend Street, Ste 400
San Francisco, CA 94107
c/o Ustream, Inc.
410 Townsend Street, Ste 400
San Francisco, CA 94107
ATTENTION:
PLEASE READ THESE TERMS OF SERVICE ("TERMS") CAREFULLY BEFORE USING THE USTREAM WEBSITE ("SITE"). YOU UNDERSTAND THAT BY CLICKING THE "I AGREE" BUTTON, OR BY USING THE SITE, SERVICES (INCLUDING ANY CONTENT PROVIDED THEREIN), OR YOUR ACCOUNT, OR BY DOWNLOADING OR POSTING ANY CONTENT FROM OR ON THE SITE OR THROUGH THE SERVICES, YOU ARE AGREEING TO BE BOUND BY THESE TERMS OF SERVICE. IF YOU DO NOT ACCEPT THESE TERMS OF SERVICE IN THEIR ENTIRETY, YOU MAY NOT ACCESS OR USE THE SITE, SERVICES OR CONTENT.
PLEASE READ THESE TERMS OF SERVICE ("TERMS") CAREFULLY BEFORE USING THE USTREAM WEBSITE ("SITE"). YOU UNDERSTAND THAT BY CLICKING THE "I AGREE" BUTTON, OR BY USING THE SITE, SERVICES (INCLUDING ANY CONTENT PROVIDED THEREIN), OR YOUR ACCOUNT, OR BY DOWNLOADING OR POSTING ANY CONTENT FROM OR ON THE SITE OR THROUGH THE SERVICES, YOU ARE AGREEING TO BE BOUND BY THESE TERMS OF SERVICE. IF YOU DO NOT ACCEPT THESE TERMS OF SERVICE IN THEIR ENTIRETY, YOU MAY NOT ACCESS OR USE THE SITE, SERVICES OR CONTENT.
No comments:
Post a Comment
Please be kind.