Wednesday, May 30, 2012

I'm sorry Box but this makes no sense at all

I got an email from (I guess they call themselves just Box now). The email starts with the following words in big, bold letters: 
Security Leadership in the Cloud
Panasonic, Procter & Gamble and Clear Channel Trust Box – Shouldn’t You?

I am sorry Box but this is not a logical argument. Are you saying that if these big names will ditch you for another shiny start-up, should I run right behind them and close my account with you? Come on, box. I know you are better than this. You have brilliant people working for you. Do you really want to embarrass them with emails like this? 

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Please be kind.